Top 5 Benchmark Email Alternatives in 2025

What is Benchmark Email?

Benchmark Email is an email marketing service provider that offers tools for creating, sending, and optimizing email campaigns. Their pricing plans range from a free option to a Pro plan starting at $15 per month, with custom pricing for enterprise solutions. Features include an email builder, automation, deliverability tools, reporting, landing pages, signup forms, integrations, list verification, and a marketing CRM. They also provide resources and support to help users maximize their email marketing efforts.

Reasons for Considering Benchmark Email Alternatives

• Benchmark Email's automation features are limited compared to competitors.
• Users report that the customer support response time can be slow.
• The user interface can be less intuitive for beginners.
• Advanced features can be expensive for small businesses.

A Quick Look

Here are the top 5 alternatives to Benchmark Email:

1. Flodesk
2. Zoho Campaigns
3. Seguno
4. Vero
5. Beehiiv

Best Alternatives to Benchmark Email

1. Flodesk

Flodesk is by far the easiest-to-use email marketing platform, helping businesses grow, nurture, and monetize their email lists with beautiful designs. Emails can be easily created, sent, and automated to increase reach and sales, with no coding or design knowledge required. Over 100,000 businesses worldwide trust Flodesk for its powerful features and ease of use. With flat-rate pricing, costs stay predictable, no matter how large the subscriber base becomes.

Pros of Using Flodesk

• Flat-Rate Pricing: Flodesk offers flat-rate pricing, ensuring brands aren’t penalized for growing their email lists, unlike platforms charging based on subscriber count.
• Custom Fonts: Flodesk is the only platform that allows custom font uploads, enabling emails to match brand fonts perfectly.
• Easiest Automations: Flodesk’s visual editor simplifies the creation of automated email sequences, making it easy even for beginners. Pre-built templates allow users to set up automations quickly, while other platforms may take hours or days.

Cons of Using Flodesk

• No SMS Notifications: Flodesk focuses solely on email marketing and does not offer SMS notifications, which can be a limitation for businesses looking to integrate multi-channel communication strategies.
• Not for All Enterprises: Flodesk does not offer API and web hooks for enterprises that might want to trigger automations from business logic, making it less suitable for larger businesses with complex automation needs.

Pricing

Flodesk is the only platform with true flat-rate pricing, charging $38 per month regardless of the size of an email list or the number of emails sent.

• Unlimited Emails and Subscribers: Unlimited emails can be sent to an unlimited number of subscribers without extra fees.
• Flat Rate, Big Savings: Costs with other platforms can escalate. Flodesk remains at $38 per month, offering significant savings.

Reviews

Flodesk reviews are overwhelmingly positive, with users praising its user-friendly interface, beautiful templates, and exceptional customer support. Many highlight the platform's affordability and comprehensive features, making it a top choice for small businesses looking to enhance their email marketing efforts.

Flodesk is incredibly intuitive and makes designing beautiful emails a breeze. The templates are stunning and easy to customize. - LucyParis P. (Rating: 5/5)

The simplicity and elegance of Flodesk's interface are unmatched. It has transformed the way I approach email marketing. - Sarah M. (Rating: 5/5)

2. Zoho Campaigns

Zoho Campaigns is an email and SMS marketing software that allows users to create and manage email and SMS campaigns from a single platform. It offers features such as email personalization, automation, delivery optimization, and integrations with other platforms to streamline marketing efforts.

Pros of Using Zoho Campaigns

• Unified Platform: Zoho Campaigns combines email and SMS marketing in one place.
• Automation: Users can set up automated workflows and drip series.
• Integrations: The software integrates with various platforms and CRMs.

Cons of Using Zoho Campaigns

• No Transactional Emails: Zoho Campaigns does not support sending transactional emails. Users are directed to use ZeptoMail for this purpose.
• No Built-in List Cleaning: Zoho Campaigns does not offer a built-in feature to clean mailing lists. Users need to use a third-party service to identify and remove invalid contacts.

Pricing

Zoho Campaigns offers straightforward pricing plans for different subscriber counts. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $9.80 per month
• 10,000 Subscribers: $49 per month

Reviews

Zoho Campaigns reviews highlight its ease of use, automation features, and affordable pricing, but users also mention a steep learning curve and integration issues.

"Zoho Campaigns consist of automation features and affordable pricing which makes the difference." - Sayan B. (Rating: 4.3/5)

"The interface is a bit clunky, but the customer support is very responsive and helpful." - Maria L. (Rating: 2.8/5)

3. Seguno

Seguno is a marketing automation software tailored for Shopify users, offering tools for email marketing, popups, forms, and product reviews. It integrates seamlessly with Shopify to help users manage and optimize their marketing activities directly from their store's dashboard.

Pros of Using Seguno

• Built inside Shopify: Eliminates the need to switch between platforms.
• Fast and friendly support: Provides email and chat support.
• Proactive deliverability monitoring: Ensures emails reach inboxes.

Cons of Using Seguno

• Limited to Shopify: Seguno is built specifically for Shopify, which means it cannot be used with other e-commerce platforms. This limits its usability for businesses that operate on multiple platforms or plan to switch from Shopify in the future.
• Potential Overwhelm for Small Businesses: While Seguno offers a comprehensive suite of marketing tools, small businesses or those new to email marketing might find the range of features overwhelming and may require a steep learning curve to utilize all functionalities effectively.

Pricing

Seguno offers pricing plans based on the number of subscribers. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $35 per month
• 10,000 Subscribers: $95 per month

Reviews

Seguno reviews highlight the app's user-friendly interface, responsive customer support, and effective email marketing tools, with many users praising its seamless integration with Shopify. However, some users have expressed frustration with billing issues and the app's cost after the free trial period.

"Straightforward support, and immediate assistance during business hours. Always smooth with campaigns and automation. Highly recommend!" - Odeliya Probeauty (Rating: 5/5)

"The app is decent but lacks some advanced features. Customer support is helpful but can be slow at times." - Alex T. (Rating: 3/5)

4. Vero

Vero is a social membership network that offers an ad-free and algorithm-free platform for social interactions. It also provides services such as community finance, tokenization of stocks, and a music label for artists.

Pros of Using Vero

• No ads: Vero does not include advertisements on its platform.
• No algorithms: Vero operates without algorithms that curate content.
• Community finance: Vero offers a feature called Community Finance (CoFi) for financial interactions.

Cons of Using Vero

• Limited User Base: Vero's user base is relatively small compared to other social media platforms, which can limit the reach and engagement for users looking to connect with a larger audience.
• App Performance Issues: Users have reported performance issues with the Vero app, including slow loading times and occasional crashes, which can hinder the overall user experience.

Pricing

Vero offers straightforward pricing plans. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: Free
• 10,000 Subscribers: Free

Reviews

Vero reviews highlight its ease of use, effective automation, and good customer support, but users have reported performance issues and occasional bugs.

"Vero has potential but needs improvement in customer support." - Emily R. (Rating: 2.5/5)

"Great app to work with. The interface is intuitive and easy to navigate." - Soham W. (Rating: 5.0/5)

5. Beehiiv

Beehiiv is a platform that provides tools for creating, publishing, growing, and monetizing newsletters. It is user-friendly and does not require coding or complex integrations, offering a 30-day free trial to support various user categories.

Pros of Using Beehiiv

• Editing and design tools: Beehiiv offers powerful tools for email creation and design.
• No coding required: Users can utilize the platform without needing coding or complex integrations.
• Comprehensive tools: Beehiiv provides tools for creating, publishing, growing, and monetizing newsletters.

Cons of Using Beehiiv

• Limited Customization for Advanced Users: While the platform emphasizes ease of use with no code needed, this might limit advanced users who want more customization and control over their newsletters.
• Potential Over-Reliance on Built-in Tools: The platform's strong suite of built-in tools might lead users to rely heavily on them, potentially stifling creativity or the use of external tools that could offer additional functionalities.

Pricing

Beehiiv offers straightforward pricing plans for different subscriber counts. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $47.20 per month
• 10,000 Subscribers: $99 per month

Reviews

Beehiiv reviews are generally positive, with users praising its ease of use, powerful features, and user-friendly interface. However, some find the pricing plans expensive, especially for smaller newsletters, and mention confusion with the 'start writing' options.

"The best newsletter service I've ever used. It makes managing my subscribers a breeze!" - Kevin D. (Rating: 5/5)

"While it has some good features, the interface can be a bit clunky at times." - Sarah M. (Rating: 3/5)

What to Consider When Selecting a Benchmark Email Alternative?

1. Ease of Use: Look for platforms with intuitive interfaces and drag-and-drop editors to simplify email creation and automation.
2. Automation Capabilities: Ensure the platform offers robust automation features, including workflows, drip campaigns, and personalized email sequences.
3. Integration Options: Check for integrations with other tools and platforms you use, such as CRMs, e-commerce platforms, and social media.
4. Pricing Structure: Consider the pricing model, especially if it offers flat-rate pricing or charges based on subscriber count, to avoid unexpected costs as your list grows.
5. Customer Support: Evaluate the availability and quality of customer support, including live chat, email support, and comprehensive knowledge bases.

Which One Should You Go With?

While each of these email marketing platforms offers unique features and benefits, Flodesk stands out for its user-friendly interface, beautiful design options, and flat-rate pricing. Whether you're a small business or a growing enterprise, Flodesk provides a seamless and cost-effective solution for your email marketing needs. Ultimately, any of these platforms could be a great fit, but if you're looking for an alternative that combines ease of use with powerful features, Flodesk is a top choice.