Drip is a marketing automation platform designed to help businesses streamline their email marketing efforts. Their pricing starts at $39 per month, with no hidden fees, and scales based on the number of active contacts and email volume. Drip offers features such as a visual drag-and-drop workflow builder, high deliverability rates, segmentation capabilities, and dynamic segments. Additionally, they provide personalized onboarding, unlimited sub-accounts, and open API access.
Reasons for Considering Drip Alternatives
Drip's user interface can be complex and not intuitive for beginners.
Customer support options are limited, with no immediate help or live chat available.
Pricing can be high for small businesses, making it less accessible.
Drip lacks some advanced automation features found in other platforms.
A Quick Look
Here are the top 5 alternatives to Drip:
Flodesk
Sendlane
Klaviyo
EmailOctopus
Mailmunch
Best Alternatives to Drip
1. Flodesk
Flodesk is the world’s easiest-to-use email marketing platform, empowering small businesses to grow and monetize their email lists with beautifully designed campaigns. It enables the creation, sending, and automation of emails that increase engagement and boost sales, with zero coding or design skills required. Trusted by more than 100,000 businesses worldwide, Flodesk is the top choice for creatives who want advanced features without the headache. And with flat-rate pricing, there are no extra costs as email lists grow.
Pros of Using Flodesk
Flat-Rate Pricing: Flodesk offers flat-rate pricing, ensuring brands aren’t penalized for growing their email lists, unlike platforms charging based on subscriber count.
Custom Fonts: Flodesk is the only platform that allows custom font uploads, enabling emails to match brand fonts perfectly.
Easiest Automations: Flodesk’s visual editor simplifies the creation of automated email sequences, making it easy even for beginners. Pre-built templates allow users to set up automations quickly, while other platforms may take hours or days.
Cons of Using Flodesk
No SMS Notifications: Flodesk focuses solely on email marketing and does not offer SMS notifications, which can be a limitation for businesses looking to integrate multi-channel communication strategies.
Not for All Enterprises: Flodesk does not provide API and web hooks for enterprises that might want to trigger automations from business logic, making it less suitable for larger businesses with complex automation needs.
Pricing
Flodesk is the only platform with true flat-rate pricing, charging $38 per month regardless of the size of an email list or the number of emails sent.
Unlimited Emails and Subscribers: Unlimited emails can be sent to an unlimited number of subscribers without extra fees.
Flat Rate, Big Savings: Costs with other platforms can escalate. Flodesk remains at $38 per month, offering significant savings.
Reviews
Flodesk reviews highlight its exceptional user experience, with users praising its intuitive design, beautiful templates, and efficient email creation system. Many users recommend Flodesk for its ease of use and outstanding customer support, making it a top choice for businesses looking to streamline their email marketing efforts.
Flodesk is incredibly intuitive and makes designing beautiful emails a breeze. The templates are stunning and easy to customize. - LucyParis P. (Rating: 5/5)
The simplicity and elegance of Flodesk's interface are unmatched. It has transformed the way I approach email marketing. - Sarah M. (Rating: 5/5)
2. Sendlane
Sendlane offers a unified platform for email marketing, SMS marketing, review management, and form creation. This integration allows businesses to manage customer engagement and retention strategies from a single interface, providing tools for personalized email campaigns, SMS marketing, review collection and management, and advanced forms for customer acquisition.
Pros of Using Sendlane
Unified Platform: One login, one bill, one platform, one data hub, and one team to support all functionalities.
24/7/365 Support: Real people provide strategic support with a 30-second response time, even on weekends and holidays.
High ROI: Customer testimonials indicate significant increases in revenue, click-through rates, and ROI after switching to Sendlane.
Cons of Using Sendlane
Complexity for New Users: The platform offers a wide range of features and integrations, which might be overwhelming for new users or small businesses without dedicated marketing teams.
Cost: While the page does not explicitly mention pricing details, the emphasis on significant revenue increases and advanced features suggests that Sendlane might be more expensive compared to simpler, more basic email and SMS marketing tools.
Pricing
Sendlane offers straightforward pricing plans for different subscriber counts. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $625 per month
10,000 Subscribers: $625 per month
Reviews
Sendlane reviews highlight its robust features and excellent customer support, but some users find the platform complex and the pricing steep for small businesses.
"Sendlane has been a game-changer for our email marketing strategy. The automation features are top-notch and have saved us countless hours." - Christopher Y. (Rating: 5/5)
"While Sendlane offers some useful features, the interface can be quite confusing and the customer support is not always responsive." - Alex P. (Rating: 2/5)
3. Klaviyo
Klaviyo provides tools for email and SMS marketing, allowing businesses to send personalized messages and engage with customers through multiple channels. The platform also offers features like marketing automation, segmentation, and integrations with ecommerce platforms to streamline marketing efforts and manage customer data effectively.
Pros of Using Klaviyo
Unified Platform: Combines email, SMS, mobile push, and more in one data-first platform.
Real-time Data and AI-driven Insights: Helps create personalized customer experiences.
Comprehensive Customer Profiles: Provides a full picture of each customer’s past, present, and future.
Cons of Using Klaviyo
Complexity for Beginners: The platform offers a wide range of features and integrations, which can be overwhelming for new users who may find it challenging to navigate and utilize all the tools effectively.
Cost: While the webpage does not explicitly mention pricing details, advanced features and extensive integrations often come at a higher cost, which might be a barrier for small businesses or startups with limited budgets.
Pricing
Klaviyo offers straightforward pricing plans for businesses. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $75 per month
10,000 Subscribers: $190 per month
Reviews
Klaviyo reviews reveal that users appreciate its user-friendly design, customizable templates, and seamless integration with platforms like Shopify, but some find it expensive and note a steep learning curve for new users. Additionally, while many praise the customer support, others report long response times and limited advanced features.
"Klaviyo for Marketing is an excellent tool with seamless integration and powerful analytics." - Mark H. (Rating: 5.0/5)
"Klaviyo has potential but the learning curve is steep and customer support could be better." - Steven A. (Rating: 3.0/5)
4. EmailOctopus
EmailOctopus provides tools for email marketing, including customizable templates and a drag-and-drop editor. The platform also offers data-driven segmentation, automated email sequences, and customer support to help businesses manage their email campaigns efficiently.
Pros of Using EmailOctopus
Affordable pricing: EmailOctopus offers cost-effective plans suitable for various business sizes.
Customizable templates and drag-and-drop editor: Users can easily create and modify email designs without coding skills.
Automated workflows for onboarding new subscribers: The platform supports setting up automated email sequences to welcome and engage new subscribers.
Cons of Using EmailOctopus
Limited Integrations: EmailOctopus offers fewer integrations compared to other email marketing platforms, which can be a drawback for businesses relying on a variety of tools and services to manage their marketing efforts.
Basic Reporting Features: The platform's reporting and analytics capabilities are relatively basic, lacking the depth and detail that more advanced users might require for comprehensive campaign analysis.
Pricing
EmailOctopus offers straightforward pricing plans. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $18 per month
10,000 Subscribers: $40 per month
Reviews
EmailOctopus reviews highlight its ease of use, affordability, and effective email marketing features, but users have expressed frustration with poor customer support and account verification issues.
"A tool made by a team of unsympathetic and unprofessional people. Not recommended for serious businesses." - Arihant U. (Rating: 2/5)
"Octopus is Wonderful. Fast, efficient, and affordable to reach customers." - Ganesh P. (Rating: 4.1/5)
5. Mailmunch
Mailmunch provides tools for lead generation and email marketing. Their services include forms and popups to capture leads, landing pages for conversions, personalized email campaigns, marketing automation, cart abandonment recovery, coupons, spinwheels, Shopify pages, white label solutions, marketing analytics, and pre-designed email templates.
Pros of Using Mailmunch
Lead Generation Tools: Mailmunch provides forms and popups to capture leads directly from the website.
Email Marketing Campaigns: The platform offers personalized email campaigns to engage customers and increase conversions.
Marketing Automation: Automated workflows based on user behavior help streamline marketing efforts.
Cons of Using Mailmunch
Complexity for Beginners: While Mailmunch emphasizes ease of setup, the wide array of features and tools might be overwhelming for beginners who are not familiar with email marketing and lead generation.
Limited Free Features: Although it is free to get started, advanced features and tools might be locked behind paid plans, which could be a limitation for small businesses or startups with limited budgets.
Pricing
Mailmunch offers pricing plans to suit different business needs. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $34.99 per month
10,000 Subscribers: $49.99 per month
Reviews
Mailmunch reviews indicate that users appreciate its lead generation tools and ease of use, but some find the platform's advanced features locked behind paid plans frustrating.
"Great Customer Service! Mailmunch has made it easy to purchase the program I needed and support to follow was amazing! It is so easy to use and I am not very tech savvy at all!" - Tina M. (Rating: 4.5/5)
"It's ok. Relatively easy to use if you don't have design experience. Customer support is pretty good." - Verified User in Retail (Rating: 3/5)
What to Consider When Selecting a Drip Alternative?
Segmentation and Personalization: Look for platforms that offer dynamic segmentation and personalized email campaigns. This ensures that your messages are relevant and targeted, increasing engagement and conversion rates.
Automation Capabilities: Choose a platform with robust automation features that allow you to run multi-channel marketing strategies on autopilot. This can save time and improve efficiency by automating repetitive tasks.
Integration with Other Tools: Ensure the platform integrates seamlessly with other tools you use, such as ecommerce platforms, CRM systems, and social media. This helps in creating a unified marketing strategy and better data management.
Customer Support: Opt for a service that offers reliable and accessible customer support. Quick response times and availability across multiple time zones can be crucial for resolving issues promptly and maintaining smooth operations.
Pricing Structure: Consider the pricing plans and ensure they align with your budget and business size. Look for transparent pricing without hidden fees, and evaluate whether the cost scales reasonably as your subscriber list grows.
Which One Should You Go With?
While each of these platforms offers unique features and benefits, Flodesk stands out for its user-friendly design, flat-rate pricing, and beautiful templates. If you're seeking an alternative that combines ease of use with powerful email marketing capabilities, Flodesk is a fantastic choice. Ultimately, the best platform for your business will depend on your specific needs and budget, but you can't go wrong with any of these top contenders.
Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.
Discover what you can do with Flodesk
Stunning email marketing and automation tools to bring your brand to life and scale your small business.
